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Dieux du Stade - Making of Calendar 2008


Dieux du Stade - Making of Calendar 2008

Dieux du Stade - Making of Calendar 2008 (2007)

Documentary

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.

Director: Max Guazzini

Release Date: 2007-11-01
Status: Released
Run time: 103 min / 1:43
Production Country: France

Casts

Crew

Camera Max Guazzini Director of Photography
Directing Max Guazzini Director

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